Rather than targeting a single keyword, it is ideal to target long-tail keywords. Just as many results are showing up for those search queries. Millions of people are searching for simple keywords, such as “pencils” and even “colored pencils”. This is why we must be as specific as possible when targeting a topic or keyword. Using Long Tail KeywordsĪ single keyword, such as “pencils”, will immediately get lost in the sea of search engine results. So how do we identify a niche market? Through long-tail keywords (aka keyword phrases). This is perhaps the most important end goal as it is what will bring new organic traffic to your Shopify shop.
#How to search shopify stores by niche trial#
Plus, they offer a 7-day trial for $7 and that is all you need for your keyword research process.īy targeting a specific set of needs within the market, you are more likely to appear on the search results pages. It is what I use everyday for content marketing and it is a leader in the industry. It is significantly more reliable than the Google Keyword Planner and more comprehensive too.Īhrefs crawls search engines and organizes keyword data in a concise and accessible way. One of the best SEO tools for keyword research is Ahrefs. Store owners that want to increase traffic to their online store without spending a dime on marketing or ads will love the SEO strategy outlined in this guide. There are various forms of SEO, all of which aim to make a site more visible to the search engines.įor this article, we will primarily focus on on-page SEO, which is where we strategically use keywords directly on your site. The Best Keyword Research Tool for Shopifyīefore we go any further, let's get a few technical things out of the way.įirst, when you edit your website so that it ranks higher on search engines, that is called search engine optimization (SEO). Once that happens, the traffic and customers will follow. With just a little bit of investigation and creativity, your ecommerce site can get noticed by search engines very quickly.
#How to search shopify stores by niche how to#
Without proper keyword research and search engine optimization (SEO), search engines (and your potential customers) will never notice your Shopify store.īefore throwing a handful of keywords onto your site in hopes of getting more traffic, read through this step-by-step guide on how to conduct keyword research for your Shopify store.īy the time you've finished reading this, you will know how to: As beautiful as your online store may be, and as much effort as you may have put into it, it may still be virtually invisible.
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